Facebook is a popular social media marketing site. Now companies creating their Facebook homepage to promote businesses through social media. Knowing the fact that some of your target customers maybe using Facebook for social networking. Create Facebook homepage that will provide your target customers an opportunity to know more about your company.
Applying some of the search engine optimization strategies into your Facebook homepage will help you increase visibility in SERPs. As your company’s Facebook homepage will also appear along with your actual site in the search engine result pages. Creating a custom Facebook homepage will help you have more fans and you can turn them into your core customers.
Here are some points to optimize Facebook home page for search engine optimization:
Create a homepage for Facebook and don’t change it
Create a custom homepage of your company on Facebook. This will encourage users to visit your company’s website. When a user executes a search, your company’s Facebook homepage as well as your company’s site will appear on the search result.
Give your URL a keyword-rich name so that whenever people do a search your homepage will appear in the SERPs. Choose keyword that represents your company and can be found easily in the search results. For instance, if your company specializes in vinyl banners printing, create a URL including these keywords.
SEO tip: Select a URL that you are going to use for a longer period of time. Once you’ve created a URL, you can’t change or edit it.
Post effective and concise content
While you are posting content on your Facebook wall use short and effective content. You can post newsfeeds, announcements and other offers that your company is providing. It will push your Facebook fans towards your company’s site. People will visit your company’s website for detailed information. You will have more traffic coming from your Facebook homepage to your company’s website.
SEO Tip: Use effective and concise content for Facebook wall posts.
Make full use of Info tab feature
It’s important to utilize Info tab feature of your Facebook homepage. Info tab have fields such as about, company description, mission and links. Use keyword rich text to describe your company’s introduction and mission. Describe features, products and services that your company is offering. Provide links to your company’s website, blogs and newsfeeds. Info tab feature is a great way to drive traffic from your Facebook page to your company’s homepage.
SEO Tip: Make full use of Info tab feature it can turn your Facebook fans into your clients.
If you are looking to optimize social media marketing services for SEO, please visit portfolio section of our website, www.galaxyweblinks.com/portfolio/seo-portfolio/